{"id":14678,"date":"2026-05-26T16:37:08","date_gmt":"2026-05-26T21:37:08","guid":{"rendered":"https:\/\/anepsa.com.mx\/?page_id=14678"},"modified":"2026-06-18T17:37:29","modified_gmt":"2026-06-18T22:37:29","slug":"how-to-value-a-company","status":"publish","type":"page","link":"https:\/\/anepsa.com.mx\/en\/how-to-value-a-company\/","title":{"rendered":"How to Value a Company? \u2013 Business Valuation \u2013 Certified Experts"},"content":{"rendered":"<!-- ============================================================\n     ANEPSA \u00b7 \u00bfC\u00f3mo Valuar una Empresa? \u2014 v3\n     Cambios vs v2:\n       - Contenido fiel al original (sin tabla EV\/EBITDA inventada, sin FAQ a\u00f1adida)\n       - Iconos SVG minimalistas de trazo (sin fondos de color, sin emojis)\n     Modificaciones SEO mantenidas:\n       [M1] Schema Article \u2014 autor Person + fechas\n       [M2] H1 diferenciado del title tag\n       [M3] Byline autor + fecha en hero\n       [M4] Links contextuales en cuerpo\n       [M5] Video YouTube reintegradof\n       [M6] \"Tambi\u00e9n te puede interesar\" expandido (6 art\u00edculos)\n     ============================================================ -->\n\n<script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"Service\",\n    \"serviceType\": \"Valuaci\\u00f3n de Empresas y Negocios\",\n    \"provider\": {\n        \"@type\": \"ProfessionalService\",\n        \"name\": \"Anepsa - An\\u00e1lisis Econ\\u00f3micos Profesionales\",\n        \"url\": \"https:\\\/\\\/anepsa.com.mx\",\n        \"telephone\": \"+52-800-269-0024\",\n        \"areaServed\": {\n            \"@type\": \"Country\",\n            \"name\": \"M\\u00e9xico\"\n        }\n    },\n    \"description\": \"Servicios profesionales de valuaci\\u00f3n de empresas en M\\u00e9xico bajo metodolog\\u00edas DCF, m\\u00faltiplos, balance y mixto.\"\n}<\/script>\n\n<script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"Article\",\n    \"headline\": \"\\u00bfC\\u00f3mo Valuar una Empresa? \\u2013 Valuaci\\u00f3n de Empresas \\u2013 Peritos Certificados\",\n    \"description\": \"Gu\\u00eda t\\u00e9cnica completa sobre los 4 m\\u00e9todos de valuaci\\u00f3n de empresas (DCF, m\\u00faltiplos, balance, mixtos), proceso paso a paso, elementos clave y d\\u00f3nde realizar una valuaci\\u00f3n profesional en M\\u00e9xico.\",\n    \"author\": {\n        \"@type\": \"Person\",\n        \"name\": \"J. 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.ve-branches-grid{grid-template-columns:repeat(2,1fr)}\n  .anepsa-ve-block .ve-section h2{font-size:1.6rem}\n}\n@media(max-width:600px){\n  .anepsa-ve-block .ve-hero{padding:56px 0 48px}\n  .anepsa-ve-block .ve-related-grid,.anepsa-ve-block .ve-cta-grid,\n  .anepsa-ve-block .ve-branches-grid{grid-template-columns:1fr}\n  .anepsa-ve-block .ve-section{padding:48px 0}\n  .anepsa-ve-block .ve-step{flex-direction:column;gap:12px}\n}\n@media(prefers-reduced-motion:reduce){\n  .anepsa-ve-block *,.anepsa-ve-block *::before,.anepsa-ve-block *::after{\n    animation-duration:.01ms !important;transition-duration:.01ms !important;\n  }\n}\n<\/style>\n\n<div class=\"anepsa-ve-block\">\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 HERO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-hero\">\n    <div class=\"container\">\n      <div class=\"ve-hero-inner\">\n        <!-- [M2] H1 diferenciado del title tag -->\n        <h2>Business Valuation in Mexico\n          <span>Methods, process and benefits \u00b7 Certified Experts<\/span>\n        <\/h2>\n        <p class=\"lead\">The <strong>valuation of a company<\/strong> is a comprehensive process that seeks to determine the economic value of a business based on its environment and its component elements. This process analyzes assets, liabilities, and intangible factors such as brand, personnel, and technology<\/p>\n        <div class=\"ve-hero-ctas\">\n          <a href=\"#contacto\" class=\"btn btn-primary\">Get a valuation quote<\/a>\n          <a href=\"#metodos\" class=\"btn btn-outline\">View methods<\/a>\n        <\/div>\n        <!-- [M3] Byline autor + fecha -->\n        <div class=\"ve-byline\">\n          <span class=\"ve-byline-item\">\n            <svg width=\"14\" height=\"14\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M20 21v-2a4 4 0 00-4-4H8a4 4 0 00-4 4v2\"\/><circle cx=\"12\" cy=\"7\" r=\"4\"\/><\/svg>\n            By <strong>J. Alfredo Guti\u00e9rrez<\/strong> \u00b7 Certified Expert\n          <\/span>\n          <span class=\"ve-byline-item\">\n            <svg width=\"14\" height=\"14\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"18\" rx=\"2\"\/><line x1=\"16\" y1=\"2\" x2=\"16\" y2=\"6\"\/><line x1=\"8\" y1=\"2\" x2=\"8\" y2=\"6\"\/><line x1=\"3\" y1=\"10\" x2=\"21\" y2=\"10\"\/><\/svg>\n            Published: Oct. 2020 \u00b7 Updated: <time datetime=\"2026-06-17\">June 2026<\/time>\n          <\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 1. PROP\u00d3SITO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">1. Purpose<\/span>\n        <h2>What is the purpose of valuing a company?<\/h2>\n      <\/div>\n      <p>Finding accurate ways to identify and measure the economic and operational relationship of a company based on current and future business conditions, within a set of internal and external factors.<\/p>\n      <p>To achieve this, the following steps are taken: <strong>an analysis of administrative, legal and financial, commercial, operational and market characteristics<\/strong>. Through it, you can find the profile of products and services, the market opportunities and limitations of the company, as well as its strengths and weaknesses.<\/p>\n      <h3>The main factors are:<\/h3>\n      <div class=\"ve-factors-grid\">\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: gr\u00e1fica de barras \/ tendencia -->\n            <svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"18\" y1=\"20\" x2=\"18\" y2=\"10\"\/><line x1=\"12\" y1=\"20\" x2=\"12\" y2=\"4\"\/><line x1=\"6\" y1=\"20\" x2=\"6\" y2=\"14\"\/><line x1=\"2\" y1=\"20\" x2=\"22\" y2=\"20\"\/><\/svg>\n          <\/div>\n          <h4>Economic<\/h4>\n          <p>Inflation, interest rates, GDP growth, and purchasing power of the target market.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: diana \/ posicionamiento -->\n            <svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg>\n          <\/div>\n          <h4>Competitive positioning<\/h4>\n          <p>Position within the sector: market share, competitive advantages and barriers to entry.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: engrane \/ operaciones -->\n            <svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"3\"\/><path d=\"M19.4 15a1.65 1.65 0 00.33 1.82l.06.06a2 2 0 010 2.83 2 2 0 01-2.83 0l-.06-.06a1.65 1.65 0 00-1.82-.33 1.65 1.65 0 00-1 1.51V21a2 2 0 01-2 2 2 2 0 01-2-2v-.09A1.65 1.65 0 009 19.4a1.65 1.65 0 00-1.82.33l-.06.06a2 2 0 01-2.83-2.83l.06-.06A1.65 1.65 0 004.68 15a1.65 1.65 0 00-1.51-1H3a2 2 0 01-2-2 2 2 0 012-2h.09A1.65 1.65 0 004.6 9a1.65 1.65 0 00-.33-1.82l-.06-.06a2 2 0 012.83-2.83l.06.06A1.65 1.65 0 009 4.68a1.65 1.65 0 001-1.51V3a2 2 0 012-2 2 2 0 012 2v.09a1.65 1.65 0 001 1.51 1.65 1.65 0 001.82-.33l.06-.06a2 2 0 012.83 2.83l-.06.06A1.65 1.65 0 0019.4 9a1.65 1.65 0 001.51 1H21a2 2 0 012 2 2 2 0 01-2 2h-.09a1.65 1.65 0 00-1.51 1z\"\/><\/svg>\n          <\/div>\n          <h4>Operating characteristics<\/h4>\n          <p>Production processes, installed capacity, operational efficiency and business margins.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: personas \/ agentes -->\n            <svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M17 21v-2a4 4 0 00-4-4H5a4 4 0 00-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><path d=\"M23 21v-2a4 4 0 00-3-3.87\"\/><path d=\"M16 3.13a4 4 0 010 7.75\"\/><\/svg>\n          <\/div>\n          <h4>Agents&#039; motivations<\/h4>\n          <p>Interests of shareholders, managers, and investors that affect the negotiation of value<\/p>\n        <\/div>\n      <\/div>\n      <h3>The main purposes of valuing a business can be to:<\/h3>\n      <p>Analysis of investments, acquisitions, placement of capital on the stock exchange,\n        <a href=\"https:\/\/anepsa.com.mx\/en\/company-merger-and-acquisition\/\">mergers<\/a>, evaluating and remunerating managers, compensation, payment in kind, reengineering, merger-acquisition, dissolution of company,\n        <a href=\"https:\/\/anepsa.com.mx\/en\/evaluation-capital-investment-projects\/\">administration and strategic planning<\/a>.<\/p>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 2. M\u00c9TODOS (TABS) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section ve-section-alt\" id=\"metodos\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">2. Methodology<\/span>\n        <h2>Business Valuation Methods<\/h2>\n        <p class=\"lead\">There are <strong>4 methods for valuing a company<\/strong> which are usually the most common, with the discounted cash flow method being one of the most popular.<\/p>\n      <\/div>\n      <div class=\"ve-tabs-wrap\">\n        <div class=\"ve-tabs-nav\" role=\"tablist\">\n          <button class=\"ve-tab-btn active\" data-tab=\"vefcf\" role=\"tab\" aria-selected=\"true\">2.1 Discounted Cash Flows<\/button>\n          <button class=\"ve-tab-btn\" data-tab=\"vemul\" role=\"tab\" aria-selected=\"false\">2.2 Multiples<\/button>\n          <button class=\"ve-tab-btn\" data-tab=\"vebal\" role=\"tab\" aria-selected=\"false\">2.3 Balance \/ Net Book Value<\/button>\n          <button class=\"ve-tab-btn\" data-tab=\"vemix\" role=\"tab\" aria-selected=\"false\">2.4 Mixed or Goodwill<\/button>\n        <\/div>\n\n        <!-- FCF -->\n        <div class=\"ve-tab-content active\" id=\"vefcf\" role=\"tabpanel\">\n          <h4>2.1 Discounted Cash Flows (FCF)<\/h4>\n          <p>The most popular and common technique for valuing companies and investment projects is the methodology of <strong>discounted cash flow<\/strong>, establishing free cash flows that are discounted using the technique of <strong>VPN<\/strong>, considering the risk rate to be <strong>WACC (k)<\/strong>.<\/p>\n          <p>This technique involves calculating the value of a company by estimating its expected cash flows. <strong>to be generated in the future<\/strong>, adjusted to present value using an appropriate discount rate.<\/p>\n          <p>This method is unique in its attempt to accurately represent the company&#039;s current situation by integrating all the variables that influence value creation: investments, expenses, and growth. <strong>perpetuity<\/strong> is used in the DCF method to represent constant flows that continue indefinitely into the future.<\/p>\n          <div class=\"ve-formula\">\n            <h5>Calculation of Free Cash Flow (FCF)<\/h5>\n            <div class=\"ve-formula-row\"><span class=\"ve-formula-op\">=<\/span>EBIT<\/div>\n            <div class=\"ve-formula-row\"><span class=\"ve-formula-op\">\u2212<\/span>EBIT tax<\/div>\n            <div class=\"ve-formula-row\"><span class=\"ve-formula-op\">+<\/span>Depreciation and amortization<\/div>\n            <div class=\"ve-formula-row\"><span class=\"ve-formula-op\">\u00b1<\/span>\u0394 in working capital (WK)<\/div>\n            <div class=\"ve-formula-row\"><span class=\"ve-formula-op\">\u2212<\/span>Increases in fixed assets<\/div>\n            <div class=\"ve-formula-result\">Free Cash Flow (FCF)<\/div>\n            <div class=\"ve-formula-result\" style=\"background:var(--accent-dark);margin-top:7px\">VPN = \u03a3 FCF \/ (1 + WACC)<sup>no<\/sup><\/div>\n          <\/div>\n        <\/div>\n\n        <!-- M\u00faltiplos -->\n        <div class=\"ve-tab-content\" id=\"vemul\" role=\"tabpanel\">\n          <h4>2.2 Multiples<\/h4>\n          <p>Valuation by multiples involves determining the value of a company using <strong>ratios obtained from similar companies<\/strong>. These ratios are derived from the value (or price) of comparable companies along with their main financial metrics such as revenue, EBITDA, EBIT, SALES and net profit.<\/p>\n          <p>To use this approach, it is necessary to have a significant set of companies comparable to the entity to be valued and whose business is not affected by unusual circumstances.<\/p>\n          <p><strong>The most commonly used financial multiples:<\/strong><\/p>\n          <ul class=\"ve-list-check\">\n            <li><strong>Enterprise value \/ EBITDA multiple:<\/strong> It is calculated by dividing the total value of the company (market capitalization plus net debt) by EBITDA. It is the most commonly used multiple in transactions. <a href=\"https:\/\/anepsa.com.mx\/en\/company-merger-and-acquisition\/\">mergers and acquisitions<\/a>.<\/li>\n            <li><strong>Enterprise value multiple \/ SALES:<\/strong> It is obtained by dividing the total value of the company by its revenue. It compares the total value with its sales level.<\/li>\n          <\/ul>\n          <p>Once these multiples of comparable companies are obtained, an average or range is calculated and applied to the company being valued. This method has the limitation of not considering qualitative aspects of the company.<\/p>\n        <\/div>\n\n        <!-- Balance -->\n        <div class=\"ve-tab-content\" id=\"vebal\" role=\"tabpanel\">\n          <h4>2.3 Balance Sheet or Net Accounting Value<\/h4>\n          <p>The balance sheet method is a technique based on the analysis of a company&#039;s financial statements, especially its <strong>balance sheet<\/strong>. It seeks to determine value by evaluating its assets, liabilities, and net worth.<\/p>\n          <p>This method considers all the business&#039;s assets to calculate its value, taking into account the accounting balance sheet, but it does not consider its history or future performance. Some of the most commonly used methods are:<\/p>\n          <ul class=\"ve-list-check\">\n            <li>Adjusted value<\/li>\n            <li>Net real assets<\/li>\n            <li>Liquidation value<\/li>\n            <li>Substantial value<\/li>\n            <li>Book value<\/li>\n          <\/ul>\n          <p>It is useful when the company has <strong>substantial assets that could be liquidated<\/strong> to settle its liabilities. It does not consider the time value of money or intangibles that are not reflected in the books.<\/p>\n        <\/div>\n\n        <!-- Mixtos -->\n        <div class=\"ve-tab-content\" id=\"vemix\" role=\"tabpanel\">\n          <h4>2.4 Mixed or Goodwill<\/h4>\n          <p>The mixed method combines elements of the previous methods to offer a more complete valuation, considering the <strong>goodwill<\/strong> or additional value related to reputation, brand, and other intangible factors.<\/p>\n          <p>It is especially useful for companies with a high brand value, a consolidated customer base, or competitive advantages not reflected in their balance sheet. It is the most recommended method for <strong>SMEs with significant tangible and intangible assets<\/strong>. For detailed information on the valuation of intangible assets, please see our page on <a href=\"https:\/\/anepsa.com.mx\/en\/valuation-of-intangibles\/\">valuation of intangibles<\/a>.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 3. APLICACIONES \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">3. Practical applications<\/span>\n        <h2>Applications of Valuation Methods<\/h2>\n      <\/div>\n\n      <h3>3.1 Discounted Cash Flows \u2014 applications<\/h3>\n      <p>The <strong>Free Cash Flow (FCF) method<\/strong> has several significant applications for both internal management and for evaluating the company's attractiveness to investors:<\/p>\n      <div class=\"ve-factors-grid\">\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"23 6 13.5 15.5 8.5 10.5 1 18\"\/><polyline points=\"17 6 23 6 23 12\"\/><\/svg>\n          <\/div>\n          <h4>Share buyback<\/h4>\n          <p>FCFE can be used to repurchase outstanding shares, which increases the value of existing shares and improves returns per share.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: tarjeta \/ deuda -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"1\" y=\"4\" width=\"22\" height=\"16\" rx=\"2\"\/><line x1=\"1\" y1=\"10\" x2=\"23\" y2=\"10\"\/><\/svg>\n          <\/div>\n          <h4>Debt amortization<\/h4>\n          <p>Reduce debt levels through prepayment, lowering interest costs and improving the company&#039;s credit profile.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: plus circle \/ nuevas inversiones -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><line x1=\"12\" y1=\"8\" x2=\"12\" y2=\"16\"\/><line x1=\"8\" y1=\"12\" x2=\"16\" y2=\"12\"\/><\/svg>\n          <\/div>\n          <h4>New investments<\/h4>\n          <p>The funds generated as free cash flow can be reinvested to finance new projects, expand operations, or acquire strategic assets.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: escudo \/ reserva -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><\/svg>\n          <\/div>\n          <h4>Cash reserve<\/h4>\n          <p>A prudent strategy to handle unforeseen events and ensure operational liquidity in the face of economic fluctuations.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: user + check \/ accionistas -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M16 21v-2a4 4 0 00-4-4H6a4 4 0 00-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><polyline points=\"16 11 18 13 22 9\"\/><\/svg>\n          <\/div>\n          <h4>FCFA for shareholders<\/h4>\n          <p>Free Cash Flow to Shareholders represents the cash available to distribute dividends, repurchases, or reinvestments.<\/p>\n        <\/div>\n        <div class=\"ve-factor-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: estrella \/ atracci\u00f3n inversionistas -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polygon points=\"12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2\"\/><\/svg>\n          <\/div>\n          <h4>Attracting investors<\/h4>\n          <p>A positive and growing free cash flow is a sign of a financially sound company and increases its attractiveness to potential investors.<\/p>\n        <\/div>\n      <\/div>\n\n      <h3>3.2 Balance Sheet or Net Book Value \u2014 applications<\/h3>\n      <p>This approach is especially useful in situations where:<\/p>\n      <ul class=\"ve-list-check\">\n        <li>The company owns significant assets that can be easily liquidated.<\/li>\n        <li>A valuation based on direct book value is sought, as in cases of asset sale or liquidation.<\/li>\n        <li>The market for comparisons is limited or the company has few intangibles that are not well reflected in the accounting records.<\/li>\n      <\/ul>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 4. ELEMENTOS DEL PROCESO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section ve-section-alt\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">4. Technical structure<\/span>\n        <h2>Elements of a Valuation Process<\/h2>\n      <\/div>\n      <p>The process of valuing a company usually begins with a <strong>due diligence<\/strong> and profile creation, followed by a preliminary financial analysis that shapes the development of a proprietary financial model, and once the financial model is completed, the results and conclusions are interpreted.<\/p>\n      <p>The elements of a business valuation process are divided into:<\/p>\n      <div class=\"ve-table-wrap\">\n        <table class=\"ve-table\">\n          <thead>\n            <tr><th>Category<\/th><th>Elements included<\/th><\/tr>\n          <\/thead>\n          <tbody>\n            <tr>\n              <td>Technical Elements<\/td>\n              <td>\n                <ul style=\"padding-left:0;list-style:none;margin:0\">\n                  <li style=\"padding-left:18px;position:relative;margin-bottom:5px\">\n                    <span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>\n                    Valuation method used and intellectual property\n                  <\/li>\n                  <li style=\"padding-left:18px;position:relative;margin-bottom:5px\">\n                    <span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>\n                    Method limits and standardization\n                  <\/li>\n                  <li style=\"padding-left:18px;position:relative\">\n                    <span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>\n                    Identifying value drivers for the <a href=\"https:\/\/anepsa.com.mx\/en\/on-going-business-appraisal\/\">running business<\/a>\n                  <\/li>\n                <\/ul>\n              <\/td>\n            <\/tr>\n            <tr>\n              <td>Business Elements<\/td>\n              <td>\n                <ul style=\"padding-left:0;list-style:none;margin:0\">\n                  <li style=\"padding-left:18px;position:relative;margin-bottom:5px\"><span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>Sector Analysis<\/li>\n                  <li style=\"padding-left:18px;position:relative;margin-bottom:5px\"><span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>Environmental Analysis<\/li>\n                  <li style=\"padding-left:18px;position:relative\"><span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>Risk Analysis (Internal and External)<\/li>\n                <\/ul>\n              <\/td>\n            <\/tr>\n            <tr>\n              <td>Negotiation Elements<\/td>\n              <td>\n                <ul style=\"padding-left:0;list-style:none;margin:0\">\n                  <li style=\"padding-left:18px;position:relative;margin-bottom:5px\"><span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>Value sharing<\/li>\n                  <li style=\"padding-left:18px;position:relative\"><span style=\"position:absolute;left:0;color:var(--accent-dark)\">\u2013<\/span>Value Ranges<\/li>\n                <\/ul>\n              <\/td>\n            <\/tr>\n          <\/tbody>\n        <\/table>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 5. PROCESO (5 PASOS) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">5. Step by step<\/span>\n        <h2>Company Valuation Process<\/h2>\n      <\/div>\n      <div class=\"ve-timeline\">\n        <div class=\"ve-step\">\n          <div class=\"ve-step-num\">1<\/div>\n          <div class=\"ve-step-body\">\n            <h4>Information Gathering<\/h4>\n            <p>All the company&#039;s operational, financial, and legal information is gathered:<\/p>\n            <ul>\n              <li><strong>Fixed and current assets:<\/strong> Properties, machinery, inventories, and other physical assets. See <a href=\"https:\/\/anepsa.com.mx\/en\/fixed-asset-inventory\/\">fixed asset inventory<\/a>.<\/li>\n              <li><strong>Liabilities:<\/strong> debts and financial obligations of the company.<\/li>\n              <li><strong>Intangible assets:<\/strong> <a href=\"https:\/\/anepsa.com.mx\/en\/valuation-of-intangibles\/\">trademarks, patents<\/a>, copyright and technology.<\/li>\n              <li><strong>Human resources \/ legal \/ general information<\/strong> to identify property relevant to the business.<\/li>\n            <\/ul>\n          <\/div>\n        <\/div>\n        <div class=\"ve-step\">\n          <div class=\"ve-step-num\">2<\/div>\n          <div class=\"ve-step-body\">\n            <h4>Cash Flow Projection<\/h4>\n            <p>The future capacity of the company to generate cash flow or profits is estimated. This includes projections of revenue, operating costs, capital investments, and changes in working capital, reflecting expected long-term growth and performance influenced by internal factors (operational efficiency) and external factors (market conditions).<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-step\">\n          <div class=\"ve-step-num\">3<\/div>\n          <div class=\"ve-step-body\">\n            <h4>Selection of Valuation Method<\/h4>\n            <ul>\n              <li><strong>DCF:<\/strong> Calculate the present value of future cash flows discounted at the WACC.<\/li>\n              <li><strong>Multiples:<\/strong> Compare the company to similar ones via EBITDA, earnings or sales.<\/li>\n              <li><strong>Balance \/ Net Book Value:<\/strong> Determine the value based on net assets adjusted for liabilities.<\/li>\n              <li><strong>Mixed or Goodwill:<\/strong> It combines methods that consider intangibles and reputation. Ideal for the <a href=\"https:\/\/anepsa.com.mx\/en\/on-going-business-appraisal\/\">going concern appraisal<\/a>.<\/li>\n            <\/ul>\n          <\/div>\n        <\/div>\n        <div class=\"ve-step\">\n          <div class=\"ve-step-num\">4<\/div>\n          <div class=\"ve-step-body\">\n            <h4>Development of the Financial Model<\/h4>\n            <p>A financial model is created tailored to the specific valuation needs. This model integrates the collected data and projections to provide a <strong>accurate estimate of the company&#039;s value<\/strong>. It may also include the <a href=\"https:\/\/anepsa.com.mx\/en\/evaluation-capital-investment-projects\/\">evaluation of investment projects<\/a> as part of the analysis.<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-step\">\n          <div class=\"ve-step-num\">5<\/div>\n          <div class=\"ve-step-body\">\n            <h4>Interpretation of Results<\/h4>\n            <p>The results of the financial model are analyzed to establish the projected value. The interpretation must be consistent with financial valuation standards in Mexico (NIF B-7, NIF C-15, IFRS) and consider the results of the different methodologies applied.<\/p>\n          <\/div>\n        <\/div>\n      <\/div>\n      <p style=\"margin-top:24px\"><strong>Valuing a company usually requires the intervention of multidisciplinary groups<\/strong>. The Anepsa team mainly includes: financial experts, economists, actuaries, legal experts, tax experts, and, in some sectors, technology and environmental experts.<\/p>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 6. D\u00d3NDE VALUAR \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section ve-section-alt\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">6. Suppliers<\/span>\n        <h2>Where can I get a business valuation done?<\/h2>\n        <p class=\"lead\">Valuing a company is a specialized process that requires technical and financial expertise. Several options exist depending on the complexity and purpose of the valuation.<\/p>\n      <\/div>\n      <div class=\"ve-prov-grid\">\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: edificio \/ consultora -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"9\" width=\"18\" height=\"13\"\/><polyline points=\"3 9 12 2 21 9\"\/><line x1=\"9\" y1=\"22\" x2=\"9\" y2=\"14\"\/><line x1=\"15\" y1=\"22\" x2=\"15\" y2=\"14\"\/><\/svg>\n          <\/div>\n          <h4>Financial Consultants<\/h4>\n          <p>They offer valuations as part of their consulting services. They have experience in complex valuations and provide detailed analysis.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: diana \/ firma especializada -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg>\n          <\/div>\n          <h4>Valuation Firms<\/h4>\n          <p>They specialize in business valuations with detailed analysis of cash flows, assets, and risks. A thorough and tailored approach.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: banco \/ columnas -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"3\" y1=\"22\" x2=\"21\" y2=\"22\"\/><line x1=\"6\" y1=\"18\" x2=\"6\" y2=\"11\"\/><line x1=\"10\" y1=\"18\" x2=\"10\" y2=\"11\"\/><line x1=\"14\" y1=\"18\" x2=\"14\" y2=\"11\"\/><line x1=\"18\" y1=\"18\" x2=\"18\" y2=\"11\"\/><polygon points=\"12 2 20 7 4 7\"\/><\/svg>\n          <\/div>\n          <h4>Investment Banks<\/h4>\n          <p>They perform valuations in the context of <a href=\"https:\/\/anepsa.com.mx\/en\/company-merger-and-acquisition\/\">mergers and acquisitions<\/a>, IPOs and other significant financial transactions.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: clipboard \/ contadores -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M16 4h2a2 2 0 012 2v14a2 2 0 01-2 2H6a2 2 0 01-2-2V6a2 2 0 012-2h2\"\/><rect x=\"8\" y=\"2\" width=\"8\" height=\"4\" rx=\"1\"\/><line x1=\"8\" y1=\"12\" x2=\"16\" y2=\"12\"\/><line x1=\"8\" y1=\"16\" x2=\"12\" y2=\"16\"\/><\/svg>\n          <\/div>\n          <h4>Certified Public Accountants (CPAs)<\/h4>\n          <p>CPAs with valuation experience carry out analyses as part of their accounting and auditing services, useful for detailed reviews.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: persona \/ consultor independiente -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M20 21v-2a4 4 0 00-4-4H8a4 4 0 00-4 4v2\"\/><circle cx=\"12\" cy=\"7\" r=\"4\"\/><\/svg>\n          <\/div>\n          <h4>Independent Consultants<\/h4>\n          <p>Financial advisors with a flexible and personalized approach, adapted to the specific needs of each client company.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: balanza \/ abogados -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"12\" y1=\"2\" x2=\"12\" y2=\"22\"\/><path d=\"M17 5H9.5a3.5 3.5 0 000 7h5a3.5 3.5 0 010 7H6\"\/><\/svg>\n          <\/div>\n          <h4>Corporate Lawyers<\/h4>\n          <p>They collaborate on valuations for legal disputes, restructurings, and other legal matters that require detailed valuation.<\/p>\n        <\/div>\n        <div class=\"ve-prov-card\">\n          <div class=\"ve-icon\">\n            <!-- icono: monitor \/ software online -->\n            <svg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"3\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"8\" y1=\"21\" x2=\"16\" y2=\"21\"\/><line x1=\"12\" y1=\"17\" x2=\"12\" y2=\"21\"\/><\/svg>\n          <\/div>\n          <h4>Online Platforms and Software<\/h4>\n          <p>Useful for quick and less complex valuations, although they do not provide the depth of an analysis performed by experts.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 7. CONSIDERACIONES \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">7. Supplier selection<\/span>\n        <h2>Considerations When Choosing a Valuation Provider<\/h2>\n        <p class=\"lead\">The choice will depend on the complexity of the valuation, the available budget, and the nature of the business.<\/p>\n      <\/div>\n      <div class=\"ve-check-grid\">\n        <div class=\"ve-check-card\">\n          <div class=\"ve-check-num\">1<\/div>\n          <div>\n            <h4>Experience and specialization<\/h4>\n            <p>Make sure the provider has specific experience in your company&#039;s industry and the type of valuation you need.<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-check-card\">\n          <div class=\"ve-check-num\">2<\/div>\n          <div>\n            <h4>Credibility and reputation<\/h4>\n            <p>Choose a firm with a good reputation and credibility in the market, with verifiable references from previous clients.<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-check-card\">\n          <div class=\"ve-check-num\">3<\/div>\n          <div>\n            <h4>Approach and methodology<\/h4>\n            <p>Verify that the approach and methodology used comply with applicable accounting and valuation standards.<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-check-card\">\n          <div class=\"ve-check-num\">4<\/div>\n          <div>\n            <h4>Costs and deadlines<\/h4>\n            <p>Consider the cost of the service and the time required. Make sure they fit your budget and timeline.<\/p>\n          <\/div>\n        <\/div>\n        <div class=\"ve-check-card\">\n          <div class=\"ve-check-num\">5<\/div>\n          <div>\n            <h4>Confidentiality<\/h4>\n            <p>Verify that the provider has strict confidentiality policies to protect your company&#039;s sensitive information.<\/p>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 8. BENEFICIOS \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section ve-section-alt\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">8. Benefits<\/span>\n        <h2>Benefits of Valuing a Company<\/h2>\n      <\/div>\n      <p><strong>Usually a business can have different values<\/strong> depending on who is doing the valuation. The main benefit of conducting a professional study is to have the most impartial benchmark possible for making decisions that benefit investors, owners, or beneficiaries.<\/p>\n      <p>The benefits lie in the general and objective purpose of the stakeholders: to calculate a <strong>value range<\/strong> that serves as a reliable reference in a negotiation, identifying investment opportunities through analysis of <strong>value drivers<\/strong>, or establish the economic value on specific dates to compare appreciation or depreciation in the capacity to create value.<\/p>\n\n      <h3>The benefits of conducting a business valuation are:<\/h3>\n      <div class=\"ve-benefits-grid\">\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Recent value of the company as <a href=\"https:\/\/anepsa.com.mx\/en\/on-going-business-appraisal\/\">running business<\/a> for stock exchange<\/span>\n        <\/div>\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Updated company valuation status<\/span>\n        <\/div>\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Restatement of financial statements<\/span>\n        <\/div>\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Financing or credit<\/span>\n        <\/div>\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Buy and sell<\/span>\n        <\/div>\n        <div class=\"ve-benefit\">\n          <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <span>Warranty<\/span>\n        <\/div>\n      <\/div>\n\n      <h3>The service benefits that Anepsa guarantees when valuing a company are:<\/h3>\n      <div class=\"ve-benefits-grid\">\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Analysis of the general characteristics of the company<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Analysis and commercial characteristics<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Analysis of technical and operational characteristics<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Analysis and administrative-financial characteristics<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Going concern valuation methods<\/span><\/div>\n      <\/div>\n\n      <h3>The added value at Anepsa:<\/h3>\n      <div class=\"ve-benefits-grid\">\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Staff with proven experience<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Knowledge transfer for business management<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Timely service delivery<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Specialized treatment<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Constant update about this service<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Continuous attention<\/span><\/div>\n        <div class=\"ve-benefit\"><svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg><span>Availability to move anywhere in the republic<\/span><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 [M5] VIDEO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">Learn about the process<\/span>\n        <h2>Business Valuation \u2014 Explanatory Video<\/h2>\n        <p class=\"lead\">See how we conduct a business valuation at Anepsa. Learn about the methodology, the team, and the complete process.<\/p>\n      <\/div>\n      <div class=\"ve-video-wrap\">\n        <iframe\n          loading=\"lazy\"\n          src=\"https:\/\/www.youtube.com\/embed\/vSJECQTpIqY\"\n          title=\"How to value a company? \u2014 Anepsa Engineering\"\n          allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\"\n          allowfullscreen>\n        <\/iframe>\n      <\/div>\n      <p style=\"margin-top:24px;text-align:center;color:var(--gray);font-size:.95rem\">\n        <strong style=\"color:var(--primary)\">At Anepsa we are here to help you.<\/strong>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/contact\/\">Contact us<\/a> to request your professional valuation.\n      <\/p>\n    <\/div>\n  <\/section>\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n     FAQ SECTION \u00b7 \u00bfC\u00f3mo Valuar una Empresa?\n     Pegar ANTES del bloque de art\u00edculos relacionados\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n\n<!-- BLOQUE VISUAL FAQ -->\n<div style=\"background:#f7f9fc;border:1px solid #dde3ec;border-radius:8px;padding:32px;margin:40px 0;\">\n  <h2 style=\"font-size:20px;color:#1B3A5C;margin:0 0 24px;font-family:Arial,sans-serif;\">\n    Frequently asked questions about business valuation\n  <\/h2>\n\n  <!-- P1 -->\n  <details style=\"border-bottom:1px solid #dde3ec;padding:16px 0;\">\n    <summary style=\"font-size:15px;font-weight:700;color:#1B3A5C;cursor:pointer;font-family:Arial,sans-serif;list-style:none;\">\n      How much does it cost to value a company in Mexico?\n    <\/summary>\n    <p style=\"margin:12px 0 0;font-size:14px;color:#444;line-height:1.7;font-family:Arial,sans-serif;\">\n     The cost varies depending on the size of the company, the scope of the study, and the methodology used. At Anepsa, we conduct a personalized evaluation. <strong>Contact us for a quote.<\/strong>\n    <\/p>\n  <\/details>\n\n  <!-- P2 -->\n  <details style=\"border-bottom:1px solid #dde3ec;padding:16px 0;\">\n    <summary style=\"font-size:15px;font-weight:700;color:#1B3A5C;cursor:pointer;font-family:Arial,sans-serif;list-style:none;\">\n      How long does a business valuation take?\n    <\/summary>\n    <p style=\"margin:12px 0 0;font-size:14px;color:#444;line-height:1.7;font-family:Arial,sans-serif;\">\n      The entire process takes between <strong>2 and 6 weeks,<\/strong> depending on the size of the company, the availability of financial information, and the methodology applied, companies with well-organized financial statements and complete documentation can receive their audit opinion in 2 to 3 weeks.\n    <\/p>\n  <\/details>\n\n  <!-- P3 -->\n  <details style=\"border-bottom:1px solid #dde3ec;padding:16px 0;\">\n    <summary style=\"font-size:15px;font-weight:700;color:#1B3A5C;cursor:pointer;font-family:Arial,sans-serif;list-style:none;\">\n      What documents do I need to value my company?\n    <\/summary>\n    <p style=\"margin:12px 0 0;font-size:14px;color:#444;line-height:1.7;font-family:Arial,sans-serif;\">\n      The basic documents required are: <strong>financial statements for the last 3 to 5 years<\/strong> (balance sheet, income statement and cash flow statement), tax returns filed with the SAT (Mexican Tax Administration Service), articles of incorporation, relevant current contracts, and inventory of fixed assets. The more complete the information, the more accurate the valuation report will be.\n    <\/p>\n  <\/details>\n\n  <!-- P4 -->\n  <details style=\"border-bottom:1px solid #dde3ec;padding:16px 0;\">\n    <summary style=\"font-size:15px;font-weight:700;color:#1B3A5C;cursor:pointer;font-family:Arial,sans-serif;list-style:none;\">\n      What is the best method for valuing a company?\n    <\/summary>\n    <p style=\"margin:12px 0 0;font-size:14px;color:#444;line-height:1.7;font-family:Arial,sans-serif;\">\n      There is no universal method. <strong>Discounted Cash Flow (DCF)<\/strong> is the most widely used method for operating companies with a stable financial history. <strong>market multiples<\/strong> It is ideal when sector-specific comparables exist. For companies with many physical assets, the <strong>net book value<\/strong> It may be more representative. It is recommended to apply two or more methods and triangulate the results.\n    <\/p>\n  <\/details>\n\n  <!-- P5 -->\n  <details style=\"padding:16px 0;\">\n    <summary style=\"font-size:15px;font-weight:700;color:#1B3A5C;cursor:pointer;font-family:Arial,sans-serif;list-style:none;\">\n      Is a business valuation legally valid in Mexico?\n    <\/summary>\n    <p style=\"margin:12px 0 0;font-size:14px;color:#444;line-height:1.7;font-family:Arial,sans-serif;\">\n      Yes, when it is issued by a <strong>certified appraiser<\/strong> and complies with the Financial Reporting Standards (NIF B-7, NIF C-15) and applicable IFRS international standards. This type of report is accepted by notaries, financial institutions, the Mexican Tax Administration Service (SAT), and in judicial or arbitration proceedings.\n    <\/p>\n  <\/details>\n<\/div>\n<!-- FIN FAQ VISUAL -->\n\n\n<!-- SCHEMA FAQPage \u00b7 Pegar en el mismo bloque HTML o en WPCode con la misma conditional logic -->\n<script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"FAQPage\",\n    \"mainEntity\": [\n        {\n            \"@type\": \"Question\",\n            \"name\": \"\\u00bfCu\\u00e1nto cuesta valuar una empresa en M\\u00e9xico?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"El costo var\\u00eda seg\\u00fan el tama\\u00f1o de la empresa, el alcance del estudio y la metodolog\\u00eda aplicada. En Anepsa realizamos una evaluaci\\u00f3n personalizada. Cont\\u00e1ctanos para obtener una cotizaci\\u00f3n.\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"\\u00bfCu\\u00e1nto tiempo tarda una valuaci\\u00f3n de empresa?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"El proceso completo toma entre 2 y 6 semanas dependiendo del tama\\u00f1o de la empresa, la disponibilidad de la informaci\\u00f3n financiera y la metodolog\\u00eda aplicada.\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"\\u00bfQu\\u00e9 documentos necesito para valuar mi empresa?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"Los documentos b\\u00e1sicos requeridos son: estados financieros de los \\u00faltimos 3 a 5 a\\u00f1os (balance general, estado de resultados y flujo de caja), declaraciones fiscales ante el SAT, acta constitutiva, contratos vigentes relevantes e inventario de activos fijos.\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"\\u00bfCu\\u00e1l es el mejor m\\u00e9todo para valuar una empresa?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"No existe un m\\u00e9todo universal. El Flujo de Caja Descontado (FCD) es el m\\u00e1s utilizado para empresas en operaci\\u00f3n con historial financiero estable. El m\\u00e9todo de m\\u00faltiplos de mercado es ideal cuando existen comparables sectoriales. Lo recomendable es aplicar dos o m\\u00e1s m\\u00e9todos y triangular resultados.\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"\\u00bfUna valuaci\\u00f3n de empresa tiene validez legal en M\\u00e9xico?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"S\\u00ed, cuando es emitida por un perito valuador certificado y cumple con las Normas de Informaci\\u00f3n Financiera (NIF B-7, NIF C-15) y las normas internacionales IFRS aplicables. Este dictamen es aceptado ante notario, instituciones financieras, el SAT y en procesos judiciales.\"\n            }\n        }\n    ]\n}<\/script>\n<\/script>  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 [M6] TAMBI\u00c9N TE PUEDE INTERESAR \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-section ve-section-alt\">\n    <div class=\"container\">\n      <div class=\"ve-section-head\">\n        <span class=\"ve-tag\">Related articles<\/span>\n        <h2>You may also like<\/h2>\n      <\/div>\n      <div class=\"ve-related-grid\">\n        <a href=\"https:\/\/anepsa.com.mx\/en\/i-want-to-sell-my-company-2\/\" class=\"ve-related-card\">\n          <h4>I want to sell my company<\/h4>\n          <p>Steps prior to the sale: financial preparation, independent valuation and buyer search process.<\/p>\n          <span class=\"ve-related-link\">Learn about the service \u2192<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/como-calcular-el-valor-de-una-empresa-2\/\" class=\"ve-related-card\">\n          <h4>How to calculate the value of a company?<\/h4>\n          <p>Practical guide with step-by-step formulas to estimate the initial value of your business.<\/p>\n          <span class=\"ve-related-link\">Read article \u2192<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/valuation-of-sme-companies\/\" class=\"ve-related-card\">\n          <h4>Valuation of SMEs<\/h4>\n          <p>Specific methodologies for Mexican SMEs: sectoral multiples and mixed method.<\/p>\n          <span class=\"ve-related-link\">Read article \u2192<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/company-merger-and-acquisition\/\" class=\"ve-related-card\">\n          <h4>Company Merger and Acquisition<\/h4>\n          <p>M&amp;A process in Mexico: due diligence, value negotiation and post-merger integration.<\/p>\n          <span class=\"ve-related-link\">Learn about the service \u2192<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/valuation-of-intangibles\/\" class=\"ve-related-card\">\n          <h4>Intangible Asset Valuation<\/h4>\n          <p>Methodologies for valuing brands, patents, software, contracts, and other intangible assets.<\/p>\n          <span class=\"ve-related-link\">Learn about the service \u2192<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/on-going-business-appraisal\/\" class=\"ve-related-card\">\n          <h4>Going-Concern Business Appraisal<\/h4>\n          <p>Comprehensive valuation considering current operating capacity and potential for future value generation.<\/p>\n          <span class=\"ve-related-link\">Learn about the service \u2192<\/span>\n        <\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 CTA FINAL \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n  <section class=\"ve-cta\" id=\"contacto\">\n    <div class=\"container\">\n      <h2>Get a quote for your business valuation<\/h2>\n      <p>Anepsa offers professional valuations of companies and businesses nationwide. For over 30 years, we have supported mergers, acquisitions, loans, and restructurings throughout Mexico.<\/p>\n      <div class=\"ve-cta-grid\">\n        <a href=\"tel:8002690024\" class=\"ve-cta-card\">\n          <div class=\"ve-cta-card-icon\">\n            <svg width=\"20\" height=\"20\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M22 16.92v3a2 2 0 01-2.18 2 19.79 19.79 0 01-8.63-3.07 19.5 19.5 0 01-6-6 19.79 19.79 0 01-3.07-8.67A2 2 0 014.11 2h3a2 2 0 012 1.72c.13.96.36 1.9.7 2.81a2 2 0 01-.45 2.11L8.09 9.91a16 16 0 006 6l1.27-1.27a2 2 0 012.11-.45c.91.34 1.85.57 2.81.7A2 2 0 0122 16.92z\"\/><\/svg>\n          <\/div>\n          <strong>National coverage<\/strong>\n          <span>800 269 0024 \u00b7 Free call<\/span>\n        <\/a>\n        <a href=\"https:\/\/wa.me\/5215514290738\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"ve-cta-card\">\n          <div class=\"ve-cta-card-icon\">\n            <svg width=\"20\" height=\"20\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M21 11.5a8.38 8.38 0 01-.9 3.8 8.5 8.5 0 01-7.6 4.7 8.38 8.38 0 01-3.8-.9L3 21l1.9-5.7a8.38 8.38 0 01-.9-3.8 8.5 8.5 0 014.7-7.6 8.38 8.38 0 013.8-.9h.5a8.48 8.48 0 018 8v.5z\"\/><\/svg>\n          <\/div>\n          <strong>WhatsApp<\/strong>\n          <span>+52 55 1429 0738<\/span>\n        <\/a>\n        <a href=\"https:\/\/anepsa.com.mx\/en\/contact\/\" class=\"ve-cta-card\">\n          <div class=\"ve-cta-card-icon\">\n            <svg width=\"20\" height=\"20\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M4 4h16c1.1 0 2 .9 2 2v12c0 1.1-.9 2-2 2H4c-1.1 0-2-.9-2-2V6c0-1.1.9-2 2-2z\"\/><polyline points=\"22,6 12,13 2,6\"\/><\/svg>\n          <\/div>\n          <strong>Contact form<\/strong>\n          <span>Written request \u00b7 NDA available<\/span>\n        <\/a>\n      <\/div>\n      <div class=\"ve-branches-label\">Our 4 branches<\/div>\n      <div class=\"ve-branches-grid\">\n        <div class=\"ve-branch\"><strong>CDMX<\/strong><span>Enrique R\u00e9bsamen 512 \u00b7 CP 03020<\/span><\/div>\n        <div class=\"ve-branch\"><strong>Guadalajara, Jalisco.<\/strong><span>Santa Isabel 1415 int. 7 \u00b7 44820<\/span><\/div>\n        <div class=\"ve-branch\"><strong>Monterrey, NL.<\/strong><span>Sierra Azul 338, Santa Sof\u00eda \u00b7 66646<\/span><\/div>\n        <div class=\"ve-branch\"><strong>State of Mexico<\/strong><span>Calle Ote 2 #48, Nezahualc\u00f3yotl \u00b7 57840<\/span><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <a href=\"#contacto\" class=\"ve-sticky\" id=\"veSticky\" aria-label=\"Get a valuation quote\">\n    <svg width=\"15\" height=\"15\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M22 16.92v3a2 2 0 01-2.18 2 19.79 19.79 0 01-8.63-3.07 19.5 19.5 0 01-6-6 19.79 19.79 0 01-3.07-8.67A2 2 0 014.11 2h3a2 2 0 012 1.72c.13.96.36 1.9.7 2.81a2 2 0 01-.45 2.11L8.09 9.91a16 16 0 006 6l1.27-1.27a2 2 0 012.11-.45c.91.34 1.85.57 2.81.7A2 2 0 0122 16.92z\"\/><\/svg>\n    Get a valuation quote\n  <\/a>\n\n<\/div><!-- \/.anepsa-ve-block -->\n\n<script>\n(function(){\n  'use strict';\n  if (window.__anepsaVE3Init) return;\n  window.__anepsaVE3Init = true;\n\n  function init(){\n    var root = document.querySelector('.anepsa-ve-block');\n    if (!root) return;\n\n    \/* Delegaci\u00f3n de clicks: tabs *\/\n    root.addEventListener('click', function(e){\n      var tabBtn = e.target.closest('.ve-tab-btn');\n      if (tabBtn){\n        var wrap = tabBtn.closest('.ve-tabs-wrap');\n        if (!wrap) return;\n        wrap.querySelectorAll('.ve-tab-btn').forEach(function(b){b.classList.remove('active');b.setAttribute('aria-selected','false')});\n        wrap.querySelectorAll('.ve-tab-content').forEach(function(c){c.classList.remove('active')});\n        tabBtn.classList.add('active');\n        tabBtn.setAttribute('aria-selected','true');\n        var target = document.getElementById(tabBtn.getAttribute('data-tab'));\n        if (target) target.classList.add('active');\n      }\n    });\n\n    \/* Sticky CTA *\/\n    var sticky = document.getElementById('veSticky');\n    var hero   = root.querySelector('.ve-hero');\n    if (sticky && hero && window.IntersectionObserver){\n      new IntersectionObserver(function(e){\n        sticky.classList.toggle('visible', !e[0].isIntersecting);\n      },{threshold:.1}).observe(hero);\n    }\n  }\n\n  document.readyState === 'loading'\n    ? document.addEventListener('DOMContentLoaded', init)\n    : init();\n})();\n<\/script>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Business Valuation in Mexico: Methods, Process, and Benefits \u00b7 Certified Experts Business valuation is a comprehensive process that seeks to determine the economic value of a business based on its environment and its component elements. This process analyzes assets, liabilities, and intangible factors such as brand, personnel, and more.<\/p>","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"disabled","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-14678","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/pages\/14678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/comments?post=14678"}],"version-history":[{"count":15,"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/pages\/14678\/revisions"}],"predecessor-version":[{"id":14908,"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/pages\/14678\/revisions\/14908"}],"wp:attachment":[{"href":"https:\/\/anepsa.com.mx\/en\/wp-json\/wp\/v2\/media?parent=14678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}